Gregory Cowley

Interdisciplinary Maker

Macromedia.com FMA IxD

The Flexible Messaging Area (FMA) on the Macromedia.com homepage highlighted the usefulness and abilities of Macromedia digital products.

Macromedia launched their new website with a particular area they called the Flexible Messaging Area (FMA) on the front page. This was an ever-evolving and interactive space focused on specific products and offerings from Macromedia. It offered entertainment and showed the capabilities of tools using Flash, their flagship product.

<p>Macromedia launched their new website with a particular area they called the Flexible Messaging Area (FMA) on the front page. This was an ever-evolving and interactive space focused on specific products and offerings from Macromedia. It offered entertainment and showed the capabilities of tools using Flash, their flagship product.</p>